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Sauce.vc-led Rs 100cr raise values ice cream brand at Rs 2,500cr pre-money as quick commerce hits 20 per cent of sales.
Humorous billboards and extensive OOH activations in Delhi NCR, Mumbai, Kolkata and other cities celebrate wild cravings for Lay’s chips.
99.49 per cent vote of confidence strengthens board as company expands into connected TV, e-commerce and OTT.
Deal targets expense management as AI reshapes corporate spending tools.
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