Playbook recommends five months of connected marketing as creators, AI and smaller cities reshape festive shopping
InstaHelp losses deepen while Urban Company seeks Rs 2,500 crore and explores residential ACs under Native
Marketing spend jumps 44.3 per cent to Rs 129.9 crore as revenue grows and large deal bookings slide
The switch ends a partnership dating to 1986 as KFC seeks new drinks and a revival in US sales
Consolidated revenue grows 18 per cent year on year as first half profit reaches Rs 267.09 crore
