A damning survey of 2,037 households by the Esya Centre finds that consumers love television, despise their bills, and have...
The FICCI-EY report finds Connected TV surging to 40 million weekly homes and ad revenues up 42 per cent, even as linear television posts its fourth...
Almonds Ai report says brands now favour ROI, AI insights and behaviour-led loyalty
After predictions of decline in the early 2020s, India’s broadcast industry is proving its enduring strength and adaptability
Nielsen Gauge shows cable surges 9 per cent, streaming holds 47 per cent share amid sports and drama boosts.