Through a social-first film, 100+ creators and its Freedom Range, Campus Shoes invited parents to give children more room to...
The Bloomingdale PR CEO on measuring communications through business outcomes, navigating brand backlash, managing creator compliance, preparing for crises and building resilient agency teams.
From micro-communities and creator authenticity to crisis management and earned media, Mausam Shah explores how PR is evolving in a fragmented digital ecosystem.
Kolkata: Teamology Softech and Media Services Pvt. Ltd., a digital PR and communications agency, has appointed Ritika Mahtani as Associate Director – Public Relations, strengthening its...
A communications veteran of agency giants Zeno Group and On Purpose moves in house, betting on a hyperlocal services startup riding a jobs boom