Instamart’s clean-label brand transforms India’s truck art tradition into an eye-catching outdoor marketing activation
As brands head for one of India's most competitive advertising periods, language and local relevance are proving to be the new currency
The former WPP Media executive, who rose from associate manager to director in under five years, begins a new chapter at Publicis Groupe in Mumbai
The communications professional, whose 10-year career runs from weddings and wards to fintech and large-cap brands, joins as manager, PR, corporate communications and public policy