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Digital advertising saw 24 per cent growth in 2019 : FICCI-EY report

Despite headwinds, India’s importance in global advertising increased in 2019. The forecasted 2020 growth rate of 11...

MAM Marketing Brands,
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Advertisement on regional channels grew by 13 per cent in 2019

Regional channels are witnessing an astounding growth rate in recent times. In 2019, regional channels received 13 per...

Television TV Channels Regional,
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Marketers, agencies adopt socialistic approach in times of Covid-19

NEW DELHI: One thing that the ongoing lockdown, imposed in view of the global pandemic of Covid-19, has managed to do...

MAM Marketing MAM,
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CavinKare serves nation with sanitizers under CHIK, Nyle and Raaga professional brands

MUMBAI: CavinKare’s CK Ranganathan is set to make his father’s vision of ‘Whatever the rich man can enjoy, the common...

MAM Marketing Brands,
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Yuvraj Singh-backed Healthians joins hands with Likee to empower millions in fight against Coronavirus

MUMBAI: Short-video platform Likee has partnered with health-tech brand Healthians, backed by cricketer Yuvraj Singh,...

iWorld Over The Top Services,
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Gemius Design Studio conceptualises #GetHighAtHome campaign for Woop Trampoline Park

MUMBAI: Gemius Design Studio- 360 Degree marketing and branding agency conceptualized and executed #GetHighAtHome cam...

MAM Marketing MAM,
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Doceree to let companies to advertise on its platforms for free amid Corona lockdown

MUMBAI: Coming to the aid of pharma, medical and healthcare companies amid coronavirus mayhem globally, Doceree, Worl...

MAM Marketing MAM,
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Impact of COVID-19 on online gaming industry

The world is grappling with the fear of the global pandemic....

iWorld Gaming,
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News broadcasters seek advertising support to manage increased Covid-19 coverage

MUMBAI: News broadcasters are leading the battle against COVID-19 and have emerged as the most essential source of ne...

Television TV Channels News Broadcasting,
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Overall increase in media consumption on account of COVID-19: Kantar study

MUMBAI: As the world struggles with the COVID-19 pandemic, there has been an increase in media consumption across all...

Television TV Channels News Broadcasting,
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Sony Pal, Star Utsav, Zee Anmol, Colors Rishtey free to viewers for two months

MUMBAI:  Four leading broadcasters have come forward to waive off all tariffs and charges for a period of two months,...

Television TV Channels GECs,
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BARC week 11: Sony SAB holds pole position in urban and pay platforms

Sony SAB led the urban market and pay platforms in week 11 of BARC India ratings. The channel also moved up from fifth...

Television TV Channels Viewership,
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BARC week 11: Zee Biskope leads in Bhojpuri market

In the regional space of week 11 of BARC India ratings, Zee Biskope grabbed the leading position in the Bhojpuri market...

Television TV Channels Viewership,
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Over 10 mn paid for OTT video subscriptions in 2019: FICCI-EY report

The Indian media and entertainment industry has moved beyond the era where consumers are not willing to pay for premium...

iWorld Over The Top Services,
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COVID-19 to impact 2020 ad rev estimates: FICCI-EY report

The rapid spread of COVID-19 has fractured the whole world, particularly hitting India’s economy, which could have a...

Television TV Channels GECs,
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News channels report second-best viewership pattern so far this year in week 11

The coronavirus pandemic could be termed as a bane for the whole world, including India, but it certainly has become a...

Television TV Channels News Broadcasting,
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Medlife provides workforce with medical insurance cover for Covid-19

MUMBAI: Medlife an e-Health platform announced extension of medical insurance cover for its employees to include Covi...

MAM Marketing MAM,
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Sony Music Kids launches “Munna Chachu - Chaturayi Ki Kahaniya”

MUMBAI: Sony Music Kids has found a way to keep kids occupied and educated through their jolly character Munna Chachu...

Television TV Channels Music and Youth,
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Social Beat campaigns for #StaySafeSaveWater

MUMBAI: Social Beat, an independent digital marketing agency, launched the campaign #StaySafeSaveWater to create awar...

MAM Marketing MAM,
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The Zoom Studios launches #StuckWithYou initiative

MUMBAI: The Zoom Studios, with its new initiative ‘#StuckWithYou’, offers curated content that inspires everyone to c...

MAM Marketing MAM,
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Colors brings back four old shows to entertain viewers

MUMBAI:  Colors is bringing back four of its old shows to keep entertaining its viewers in the current challenging en...

Television TV Channels GECs,
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Regional news channels see sharp rise in viewership during Covid-19

MUMBAI:  There is a temporary shift in TV viewership patterns as Indians are forced to stay inside their homes due to...

Television TV Channels News Broadcasting,
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Reckitt Benckiser commits £32 mn as a part of ‘RB Fight for Access Fund’ to fight against Covid-19

MUMBAI: Reckitt Benckiser (RB), a consumer health and hygiene company, today launched the RB fight for access fund to...

MAM Marketing MAM,

Specials

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Research is important while creating content: Nepa India

MUMBAI: Research is a key ingredient before the launch of any product or brand. And creating content is nothing without appropriate research about...

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Spontaneity, gut feeling are fundamentals of my direction: Badhaai Ho director Amit Sharma

MUMBAI: The director is like the manager of a film who brings talent under one roof and extracts it to create good content, said film director and...

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Supernatural genre gives writers most creative liberty

Writers of the popular TV show Naagin, Mukta Dhond and  Mrinal Jha, explored the scope of the supernatural genre at The Content Hub 2020 organised by...

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Applause Entertainment’s Sameer Nair on digital content creation, self-regulation and creative freedom

Creativity, freedom of expression, self-regulation and content quality are some of the factors that come into play for digital platforms. These...

MAM

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myUpchar promises profits from medicine e-commerce to PM CARES Fund

Financials

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Fabricating Trust with Customers

Being successful in business involves several inputs....

Television TV Channels News Broadcasting ,
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Zee Media numbers up on higher ad revenue for Q3 2019

The Essel group’s television news broadcasting arm Zee Media Corporation Ltd (ZMCL) reported a 123.1 per cent growth (...

Television TV Channels News Broadcasting ,
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Den reports improved numbers for Q2 over Q1

The Sameer Manchanda-led Indian cable distribution network and broadband internet services (broadband) provider Den...

Cable TV Local Cable Operators ,
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GTPL cable TV business revenue up in second quarter

Indian multi-system operator and internet service provider GTPL Hathway Ltd (GTPL) reported 13.8 percent increase in...

Cable TV Local Cable Operators ,

Press Release

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As PM Modi announces pan-India lockdown to fight coronavirus, doctors on VMate tell what we should do

At 8 pm on Tuesday, Prime Minister Narendra Modi appeared on the national television and putting end to all speculations, announced a strict 21-day country-wide lockdown to prevent spread of Covid-

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