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Budget 2026

Indian brands are turning to micro-dramas as TV ads lose ground

Zomato, Ajio and Myntra are ditching the 30-second spot for soap-opera-style micro-dramas, and the numbers say they are onto something

iWorld5 days ago

Centre rolls out new telecom authorisation regime under 2026 rules

Latest

MAM5 days ago

They built you. Then they vanished. Except the ones that didn’t

Chiclets, Gold Spot, Forhans, Promise, the Padmini, the Ambassador, BPL, Binaca and what actually happened to each of them.

News Broadcasting2 weeks ago

India TV’s ‘Aaj Ki Baat’ with Rajat Sharma Records Strong Digital Growth Following a Strategic Prime-Time Shift

MAM2 weeks ago

Gracenote and PubMatic score CTV play with data-driven live sports ad deal

Movies2 weeks ago

MIFF 2026 workshop puts cinematography in focus with Modhura Palit’s visual language insights

Lucknow Leopards to sponsor India’s Pickleball World Cup team, launch Rs 10 lakh event

Brands4 minutes ago

Apollo Tyres elevates Suneet Mehta as head of distribution & trade excellence

Brands33 minutes ago

De Beers study finds Gen Z driving US diamond demand as spending hits record highs

Brands35 minutes ago

HDFC Bank clears legal review, backs Sashidhar Jagdishan for third CEO term

Mam

Brands4 minutes ago

Apollo Tyres elevates Suneet Mehta as head of distribution & trade excellence

Company veteran takes on expanded role to strengthen channel strategy and commercial execution

Brands33 minutes ago

De Beers study finds Gen Z driving US diamond demand as spending hits record highs

Brands35 minutes ago

HDFC Bank clears legal review, backs Sashidhar Jagdishan for third CEO term

Brands15 hours ago

GameStop doubles down on $56 billion eBay bid despite rejection

Brands19 hours ago

Uber appoints Nikhil Goud Battula as head of fleets for India

Brands20 hours ago

Digital India at 11: AI, chips and affordable internet power next growth phase

More Mam

iWorld

iWorld2 days ago

South OTT platforms roll out diverse slate led by Baahubali docu-series

Six new titles arrive across Netflix, Prime Video, Zee5 and Jio Hotstar this week.

iWorld2 days ago

Vi partners Spotify to offer three months of Premium on postpaid plans

iWorld2 days ago

Pocket FM India country head Suyog Gothi steps down

Gaming3 days ago

Sony restructures Bungie with fresh layoffs amid live service challenges

iWorld3 days ago

Private FM ad revenue dips despite radio expanding to 390 channels

Gaming3 days ago

S8ul qualifies in sixth title for Esports World Cup 2026 with Free Fire Max

More iWorld

Television

News Broadcasting22 hours ago

NDTV charts AI-first, digital-led growth strategy at 38th Annual General Meeting

Broadcaster outlines roadmap focused on trusted journalism, global expansion and new revenue streams

Sports2 days ago

Lucknow Leopards to sponsor India’s Pickleball World Cup team, launch Rs 10 lakh event

Sports3 days ago

Oliver Kahn joins Zee5’s FIFA World Cup 2026 expert panel

News Broadcasting3 days ago

SACH Season 3 expands beyond campuses to connect with rural India

Sports3 days ago

Lenovo, Adidas, JBL join Zee’s FIFA World Cup ad roster

Sports3 days ago

Sony Sports unveils five language coverage for India England white ball tour

More Television

More News

Brands2 weeks ago

AMD powers India’s esports push with S8UL and Revenant Esports tech boost

Ryzen AI PCs and Radeon GPUs to support creators, streamers and pro gamers in India
Sports2 weeks ago

Alan Walker and STING Energy turn Formula 1 roar into global anthem in Barcelona

‘The Sting Within Me’ debuts at Barcelona GP 2026, blending F1 soundscape with music
Gaming2 weeks ago

India secures chess line-up for Esports Nations Cup 2026 as Mitrabha Guha leads qualifier

Mitrabha Guha joins Nihal Sarin as India’s chess duo for Riyadh ENC 2026 finals
Television2 weeks ago

Zee Entertainment strengthens linear reach with 18.6 per cent market share surge in India

Blockbuster movies and fiction push Zee’s omnichannel TV strategy gains across India

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Indian Television Dot Com

Indian brands are turning to micro-dramas as TV ads lose ground

Centre rolls out new telecom authorisation regime under 2026 rules

Latest

They built you. Then they vanished. Except the ones that didn’t

India TV’s ‘Aaj Ki Baat’ with Rajat Sharma Records Strong Digital Growth Following a Strategic Prime-Time Shift

Gracenote and PubMatic score CTV play with data-driven live sports ad deal

MIFF 2026 workshop puts cinematography in focus with Modhura Palit’s visual language insights

Trending

Lucknow Leopards to sponsor India’s Pickleball World Cup team, launch Rs 10 lakh event

Apollo Tyres elevates Suneet Mehta as head of distribution & trade excellence

De Beers study finds Gen Z driving US diamond demand as spending hits record highs

HDFC Bank clears legal review, backs Sashidhar Jagdishan for third CEO term

Mam

Apollo Tyres elevates Suneet Mehta as head of distribution & trade excellence

De Beers study finds Gen Z driving US diamond demand as spending hits record highs

HDFC Bank clears legal review, backs Sashidhar Jagdishan for third CEO term

GameStop doubles down on $56 billion eBay bid despite rejection

Uber appoints Nikhil Goud Battula as head of fleets for India

Digital India at 11: AI, chips and affordable internet power next growth phase

iWorld

South OTT platforms roll out diverse slate led by Baahubali docu-series

Vi partners Spotify to offer three months of Premium on postpaid plans

Pocket FM India country head Suyog Gothi steps down

Sony restructures Bungie with fresh layoffs amid live service challenges

Private FM ad revenue dips despite radio expanding to 390 channels

S8ul qualifies in sixth title for Esports World Cup 2026 with Free Fire Max

Television

NDTV charts AI-first, digital-led growth strategy at 38th Annual General Meeting

Lucknow Leopards to sponsor India’s Pickleball World Cup team, launch Rs 10 lakh event

Oliver Kahn joins Zee5’s FIFA World Cup 2026 expert panel

SACH Season 3 expands beyond campuses to connect with rural India

Lenovo, Adidas, JBL join Zee’s FIFA World Cup ad roster

Sony Sports unveils five language coverage for India England white ball tour

More News

AMD powers India’s esports push with S8UL and Revenant Esports tech boost

Alan Walker and STING Energy turn Formula 1 roar into global anthem in Barcelona

India secures chess line-up for Esports Nations Cup 2026 as Mitrabha Guha leads qualifier

Zee Entertainment strengthens linear reach with 18.6 per cent market share surge in India