MUMBAI: In this guest column, Sameer Joshi and Anindya Ghosh, founders of brand marketing firm Sam & Andy, bring together their combined experience of over 45+ years to reflect on how 2025...
MUMBAI: After more than three decades of shaping media strategies and building brands, James Varghese is starting a fresh chapter. The veteran media professional has announced the...
MUMBAI: Advertising during the Tata IPL 2025 delivered hard sales, not just eyeballs, according to a new JioStar-backed study that puts numbers to cricket’s commercial muscle. The...
MUMBAI: Prime Video has elevated Kali Sayak Mukherjee to head of creative marketing for Apac and ANZ, handing him one of the most expansive creative mandates in...