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MUMBAI: The number of TV households in the US has decreased by 500,000, according to a report by Bloomberg quoting ratings provider Nielsen. The weekly ratings...
Mumbai: Saatchi & Saatchi has designed the latest Olay campaign – ‘Olay Total Effects Skin Challenge‘. Besides taking the print, television and digital route, the campaign...
MUMBAI: After a ding-dong battle between news broadcaster NDTV and global advertising major WPP, there is finally something one gets to hear from the New York...
MUMBAI: The Media Research Users‘ Council (MRUC) has decided to award the Indian Readership Survey (IRS) contract to the Nielsen Company. The decision was made on...
MUMBAI: WPP, the world’s largest communications services group, has threatened to file defamation proceedings against New Delhi Television Ltd (NDTV) for offensive allegations made by the...
