The year 2012 was an action-packed one for the television broadcasting industry. India began its historic journey with digitisation and the first phase kicked off in...
MUMBAI: Mumbai-based media monitoring service provider Esha Media Research Limited (EMRL) is foraying into the television audience measurement space. Television audience measurement or television ratings service...
MUMBAI: Nielsen Holdings, a leading global provider of information and insights into what consumers watch and buy, has said it has signed a definitive agreement to...
MUMBAI: Global provider of information and consumer insights Nielsen and micro blogging site Twitter have entered am exclusive multi-year agreement to create the “Nielsen Twitter TV...
MUMBAI: New Delhi Television Ltd (NDTV) has defended its decision to file a case against television ratings providers Nielsen and Kantar in New York as it...