MUMBAI: India’s advertising industry isn’t just growing; it’s strutting down the marketing runway like a star-studded campaign launch. The media investment giant under WPP, GroupM has...
MUMBAI: Not too long ago, TV lovers had two choices—pay up for endless subscriptions or rely on old-school cable. But just when you thought you were...
MUMBAI: GroupM, WPP’s media investment group, today published the topline findings of its End-of-Year Global Advertising Forecast for 2024. The report, which analyses advertising investments over...
MUMBAI: If you think about, privacy is becoming increasingly important online what with GDPR and all the regulations which apply. AI driven video discovery, viewer insights,...
Mumbai: India TV group, in news broadcasting, has tied up with Samsung TV Plus India to expand its footprint in the rapidly growing Connected TV (CTV)...