POLAND: The streaming wars are over. Not with a bang, but with a spreadsheet. After years of burning cash faster than you could say “Netflix and...
DELHI: Kaushal Mahajan has moved to ABP Network as senior manager–major accounts, tasked with driving advertising revenues across linear television and connected TV, a mandate that...
MUMBAI: It is no secret that family is one of the strongest factors driving consumer decision making in India. The modern Indian household is no longer...
NOIDA: NDTV has appointed Sanjeev Choudhary as head of CTV growth and revenue, marking a strategic push into the fast-evolving connected television space. Announcing the move,...
MUMBAI: India’s advertising and marketing industry is heading towards another watershed moment, with total ad expenditure projected to cross ₹1.15 trillion in 2026, underscoring the country’s...