78 per cent of respondents had a smart TV out of which 93 per cent used the internet.
The number of CTV users is expected to reach 80 mn households or nearly 320 mn users by 2025.
Canada's Bell Media & National Football League expand the media rights agreement.
Americans watched close to 15 million years’ worth of streaming video content last year.
Free Ad-Supported Streaming TV is becoming the content model of choice for viewers & brands alike.