MUMBAI: Class is in session and Netflix is teaching everyone a lesson in domination. In Nielsen’s 50th The Gauge report for June 2025, streaming flexed its...
MUMBAI: As audiences juggle remotes across streaming, cable, and broadcast, Nielsen and Vizio’s Inscape have hit play on an extended multi-year partnership to keep a sharper...
MUMBAI: Nielsen’s March 2025 report on The Gauge indicates a shift towards more seasonal television viewing patterns in the US. Overall television viewing declined by six...
MUMBAI: By partnering with Nielsen, Uday Shankar and Ishan Chatterjee have revolutionised the way advertising revenue is allocated in media. With all relevant consumption metrics now...
MUMBAI: When the ad market is tough and advertisers are demanding transparency, there is no option for publishers but to open up consumption metrics on their...