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MUMBAI: Advertising volume grew during the last two weeks by 16 per cent, according to a ninth edition of a joint report by Broadcast Audience Research...
BENGALURU: News is event-driven. Events drive up viewership of news channels. Elections, disasters, pandemics send news channels into a frenzy. Coverage, debates, breaking news …., the...
MUMBAI: Total TV viewership has grown by 24 per cent in week 18 over pre- Covid2019 period and recorded 1.1 trillion viewing minutes. The highest viewership...
MUMBAI: Megacities like Mumbai, Chennai and Bangalore have grown during week 5 of COVID-19 driven by both reach and ATS, as per latest data from BARC...
MUMBAI: With no live sports across the globe, sports broadcasters have been trying alternatives to keep sports enthusiasts engaged by showing the re-runs of archived historic...
