Mumbai: Cricket, often hailed as a religion in India, commands widespread excitement for a variety of reasons. Against the backdrop of this fervor, Star Sports eagerly...
Mumbai: Indian Premier League continues to assert its dominance not only on the field but also in the realm of advertising. As the 2024 season kicks...
Mumbai: FreeWheel, a Comcast company and the global technology platform for the television advertising industry, has solidified a strategic partnership with CereOne, one of India’s leading...
Mumbai: The emergence of addressable TV has been nothing short of ground-breaking. Offering targeted advertising opportunities and personalized content delivery, addressable TV has swiftly carved out...
Mumbai: ABP News, renowned for its unwavering credibility and extensive coverage, reaffirms its media dominance by securing the highest unique viewership during the pivotal period of...