MUMBAI: Adtech and martech firm Affle has marked its third decade with a rechristening and a bold leap into AI-driven advertising. The rebranding to Affle 3i...
MUMBAI: The humble television has evolved from mere entertainment box to potential shopping portal, as new research from LG Ad Solutions reveals viewers are itching to...
MUMBAI: The world of connected TV (CTV) advertising just got a serious upgrade. Cloud-based SaaS pioneer Amagi and AI-driven adtech disruptor Olyzon have teamed up to...
MUMBAI: The Tata Women’s Premier League (WPL) 2025 has made a thunderous start, smashing viewership records on JioStar. With cricket fans tuning in across platforms, the...
MUMBAI: Not too long ago, TV lovers had two choices—pay up for endless subscriptions or rely on old-school cable. But just when you thought you were...