iWorld
HOOQ targets tier I Indian cities as early adopters; plans original series
MUMBAI: Come June and India will witness its first subscription based video-on-demand platform HOOQ.
As was reported earlier by Indiantelevision.com, the platform will compete with over the top (OTT) players like Hotstar and Ditto TV amongst others. As a major differentiating factor, HOOQ will be providing content that has not been available before to Indian consumers and intends to target tier I cities in the country as early adopters. However, the app will be available to all smart phone users nationally. The service also offers content for all age groups.
The OTT player is in the Indian market for the long haul. With a view to gather substantial number of users in the coming years, HOOQ is also looking at starting its own original series, a la Netflix, which had launched its exclusive made-for-web series House of Cards.
In a conversation with this website about its readiness to improve the platform, HOOQ India head Krishnan Rajagopalan said, “We are constantly going to be evolving the product and the content based on user feedback. This is very much a company philosophy and it’s really up to the user to give us feedback. The better feedback you give, the better the product will be.”
When queried whether the Indian audience is ready for a particular genre, which has more traction Rajagopalan said, “We are going to have different categories. The app will have all Indian languages and feeds and by the time we launch it will be more Indianised. It will be much more relevant, have genres that matter, top action, top rom-com; we will have it all.”
Talking about the Indian market, Rajagopalan said that since India was a fascinating market, there are bound to be challenges. “This is a first product in its category. I don’t think there is anybody doing what we are doing, which is to offer premium content that is not there on ad supported platforms. So we are spending a lot of money, tens of millions on marketing, content and technology. A major challenge is that there will be a lot of consumer education required in the early days and we clearly need to have the right content. We need to have the right distribution partnerships to make it as convenient to the consumer as possible. Not necessarily a challenge, but there are steps that we need to take before we become ubiquitous.”
While the company has not yet chalked out its marketing strategy, plans are to take ‘Go To Market’ (GTM) marketing route when the service’s commercial launch takes place in June.
Speaking about Warner Bros’ association with HOOQ, Warner Bros general manager N Muthuram said, “Singtel will have a strategic presence in the Indian market with their partnership with Airtel. While we are licensed to HOOQ, we also have other local partners and we have been providing content to others as well. The deal with HOOQ is to have access to all of the content that is relevant to the consumer.”
As reported earlier, the platform will have 10,000 movies and series from Hollywood, Bollywood and regional content for just Rs 199 a month. HOOQ is a joint venture with Singtel, Sony Pictures Television and Warner Bros. It will provide content from international as well as local players and has already partnered with 60 local partners.
Gaming
Bluestone FY26 revenue rises to Rs 2,436 crore, turns profitable
Q4 profit at Rs 31 crore, full-year profit at Rs 13 crore vs loss last year.
MUMBAI: From sparkle to numbers, Bluestone seems to be polishing more than just jewellery this year. Bluestone Jewellery and Lifestyle Limited reported a sharp turnaround in FY26, with revenue from operations rising to Rs 2,436 crore (Rs 24,364 million), up from Rs 1,770 crore (Rs 17,700 million) in FY25. The company posted a full-year profit of Rs 13 crore (Rs 131.79 million), a significant recovery from a loss of Rs 222 crore (Rs 2,218 million) a year ago.
Total income for the year stood at Rs 2,486 crore (Rs 24,860 million), compared to Rs 1,830 crore (Rs 18,300 million) in the previous year, reflecting both topline growth and improved operational momentum.
The March quarter, however, told a more nuanced story. Revenue from operations came in at Rs 681 crore (Rs 6,814 million), down from Rs 748 crore (Rs 7,486 million) in the year-ago period, though higher than Rs 461 crore (Rs 4,613 million) in the preceding December quarter. Net profit for Q4 stood at Rs 31 crore (Rs 311.81 million), compared to Rs 68 crore (Rs 688 million) a year earlier, but a clear reversal from a loss of Rs 51 crore (Rs 512 million) in Q3.
Margins were shaped by higher input costs, with raw material consumption rising to Rs 2,204 crore (Rs 22,043 million) for the full year, alongside employee benefit expenses of Rs 282 crore (Rs 2,824 million) and finance costs of Rs 210 crore (Rs 2,104 million). Other expenses came in at Rs 371 crore (Rs 3,715 million), slightly lower than Rs 393 crore (Rs 3,938 million) in FY25.
On the balance sheet front, total assets expanded to Rs 4,961 crore (Rs 49,610 million) as of March 31, 2026, from Rs 3,532 crore (Rs 35,322 million) a year earlier, driven largely by a surge in inventories to Rs 2,672 crore (Rs 26,718 million). Equity also strengthened to Rs 1,803 crore (Rs 18,030 million), nearly doubling from Rs 911 crore (Rs 9,107 million).
Cash flows reflected the cost of growth. Net cash used in operating activities stood at Rs 199 crore (Rs 1,990 million), while investing activities saw an outflow of Rs 239 crore (Rs 2,392 million). Financing activities, however, generated Rs 497 crore (Rs 4,971 million), helping the company end the year with cash and cash equivalents of Rs 108 crore (Rs 1,075 million), up from Rs 49 crore (Rs 487 million).
Earnings per share for FY26 came in at Rs 1.10, a sharp improvement from a negative Rs 79.74 in FY25, underlining the shift from losses to profitability.
With revenue scaling up, costs still glittering on the higher side, and profitability finally back in the black, BlueStone’s FY26 performance suggests a business mid-transition less about shine alone, and more about sustaining it.








