Brands
Philips Oneblade appoints Ahaan Panday as brand ambassador
Gen Z star fronts ‘Built Different’ campaign celebrating individuality and flexible grooming with the versatile OneBlade device.
MUMBAI: Philips OneBlade has just found its sharpest new edge and it’s called Ahaan Panday. The grooming brand has named the Gen Z sensation its brand ambassador for a fresh campaign titled “Built Different, just like my Philips Oneblade”. The move puts Ahaan’s confident, rule-rewriting vibe front and centre, speaking directly to a generation that grooms on its own terms rather than following old scripts.
The campaign flips the usual narrative around Gen Z. Often labelled distracted or rebellious, they are instead reshaping traditions their way. Through Ahaan’s voice, the films swap “cuts and drama” for a smarter life hack: one versatile tool that trims, edges and shaves without the fuss of multiple gadgets. Philips OneBlade’s unique technology delivers a clean, comfortable look while keeping skin irritation at bay perfect for fast, dynamic, ever-evolving lifestyles.
Philips country head for Personal Health Smit Shukla said, “Gen Z has rewritten the rules of grooming on their own terms, and OneBlade was built to match that energy. Ahaan is one of the most genuine and influential young voices in India right now, and bringing him on board reflects our confidence in OneBlade’s trajectory.”
Ahaan Panday added, “For my generation, grooming is more about expressing who you are. Oneblade keeps up with the way we live fast, dynamic, and always evolving. ‘Built Different’ is more than a campaign; it’s a mindset that celebrates individuality and the confidence to do things your own way.”
The Philips OneBlade is available on Amazon, Flipkart, Blinkit, Zepto, Instamart, TIRA and at select Croma, Vijay Sales and Reliance Digital stores across India.
In a market full of rigid routines, Philips Oneblade and Ahaan are proving that the coolest grooming move is the one that actually fits how you live. For Gen Z, it’s not about following the crowd, it’s about carving your own path, one clean edge at a time.
