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IPL 4.0 takes a hit as 68 matches get average TVR of 3.8

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MUMBAI: As the fourth edition of the Indian Premier league (IPL) enters the last lap of conclusion, the ratings are showing no signs of improvement.

The 68 matches fetched an average TVR of 3.8 compared to a rating of 5.5, according to data from TAM Sports (C&S, 4+, six metros). If the performance continues in this manner, this would mark the first time that the event would not have managed to reach a TVR of 4.

However, 155 million viewers have already seen the event this time compared to 143 million for the entire event last time, according to TAM Sports data for the All-India market.

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During the week ended 21 May, two matches were played on Saturday. However, both of them failed to reach a TVR of 2, indicating that audiences might be suffering from an overdose of cricket.

In fact this is the first time in all the editions of the IPL that matches have not got at least a TVR of 2.

Of course, one of the matches between the Delhi Daredevils and Pune Warriors India was irrelevant in terms of seeing who would qualify for the playoffs. That match got a TVR of 1.58.

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The other match on 21 May was between Kings XI Punjab and Deccan Chargers. Punjab had a chance to qualify for the playoffs but despite that, viewers were indifferent and the match got a TVR of 1.78.

The last nine matches got a TVR of 2.77. Just one match in this period reached a TVR of 4. That was the one between Mumbai Indians and Rajasthan Royals, which got a TVR of 4.11. This also was surprising considering that Shane Warne’s team won by 10 wickets.
 

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MAM

Bob Iger joins Thrive Capital as adviser after Disney exit

Former Disney CEO returns to VC firm, stays on as Disney adviser till 2026.

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MUMBAI: From castles to capital, Bob Iger isn’t done building just changing the blueprint. Bob Iger has taken on an advisory role at Thrive Capital, marking a return to the New York-based venture firm he briefly joined in 2022. Founded in 2009 by Josh Kushner, Thrive Capital has been positioning itself at the intersection of technology and long-term value creation, an area where Iger’s experience in scaling global entertainment businesses is expected to add weight. Kushner, 40, welcomed Iger back, highlighting his ability to blend technology with human-centric storytelling, particularly in an era increasingly shaped by artificial intelligence.

Iger is no stranger to Thrive. He had earlier joined the firm as a venture partner in September 2022, after stepping down as CEO of The Walt Disney Company and concluding his tenure as executive chairman in 2021. That stint, however, was short-lived. In November 2022, Disney’s board brought him back to steady the ship, replacing Bob Chapek following a turbulent period for the company.

Now, with his latest exit from Disney’s top job last month, Iger appears to be revisiting the venture world, this time with a clearer runway. Still, the Disney chapter isn’t entirely closed. Under his agreement with the company, he will remain until the end of 2026 as a senior adviser to new CEO Josh D’Amaro and will continue to serve on the board for his current term.

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The move comes as venture firms increasingly seek operators with deep industry experience to navigate what Kushner described as “the most consequential technology shift” of the era, driven by AI. For Iger, whose career has hinged on blending creativity with scale, the transition from Hollywood to high-growth investing seems less like a pivot and more like a plot twist.

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