VARCA, GOA: In an increasingly shrinking world, an ad message not only needs to be precise but sensible as well. A certain amount of self regulation...
MUMBAI: Suzuki Motorcycle India has appointed Salman Khan as its first brand ambassador for India. Khan will spearhead the company‘s above-the-line and below-the-line initiatives. Said Suzuki...
NEW DELHI: The government is in favour of a process that would involve self-regulation and legal controls to check misleading ads. Consumer Affairs Minister K V...
VARCA, GOA: The era calls for the death of intrusive brands. The need of the hour is ‘blends‘ – brands that blend into people‘s lives, experiences...
VARCA, GOA: In a world where out of seven billion global citizens nearly five and a half are connected to the web, there is no denying...