MUMBAI: Luminous Power Technologies has appointed Arms Communications for its new home electrical division. The agency won the business following a multi-agency pitch that took place...
MUMBAI: Times Television Network‘s 24-hour English business news channel ET Now has launched a new campaign, Always Thinking Markets, across different media including television, print and...
MUMBAI: With motorsports forming a key part of marketing strategy, German sportswear brand Puma has entered into a new multi-year partnership with BMW Motorsport to become...
MUMBAI: Publicis Groupe has acquired Middle East digital agency network Flip Media. Flip Media will be folded into Leo Burnett Worldwide and will retain its name....
MUMBAI: Birla Sun Life Insurance (BSLI) has launched a new 360 degree campaign continuing with its strategy to provoke mass India into realising and appreciating the...