MUMBAI: Advertising spending across television, newspapers, radio, outdoor, Internet and cinema see an increase in the beginning of 2012 compared to last year, according to Nielsen’s...
MUMBAI: MRSS India, the Indian arm of market research agency Majestic MRSS, has brought on board Shivanand Shenoy as a senior director for client servicing. Shenoy...
MUMBAI: After a strong finish to 2011, global ad spend continued to rise in the beginning of 2012. It stood at $128 billion in the first...
MUMBAI: Mindshare has launched Core, a user-centric and open source data-driven marketing intelligence platform. Claiming to move data out of the hands of IT and analytics...
MUMBAI: NBC Sports‘ coverage of Saturday‘s Kentucky Derby drew 14.8 million viewers, the third most-watched Kentucky Derby in 23 years, and up two per cent from...