Mobile-first usage dominates as video, social drive deeper engagement.
India rewrites its TV ratings rules. The cure has some of the same problems as the disease.
JioStar's T20 World Cup data shows cross-screen duplication below 10 per cent, setting the stage for a blockbuster IPL
Insights leader steps up to shape innovation and strategy at spirits major
Google says most viewers watch matches on TV but engage with sports on their phones
