FMCG and tech spending slows while AI, data and integration shape future growth
Fintech steps up customer and merchant expansion while improving profitability
TVS, Hero and Bajaj boost marketing outlay amid premium push and sales growth
Integrated campaign supports refreshed brand identity and aims to reach over 40 million consumers across India
Advertising spend climbs to Rs 49.22 crore as net profit surges 84.8 per cent
