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Sanjog Gupta, the man steering live experiences and the sports juggernaut at JioStar, finds himself squarely in the spotlight. Fresh off helming the eighteenth edition of...
MUMBAI: The news could not have come at a worse time for JioStar. Just as the Indian Premier League 2025 – the IPL – world’s richest...
MUMBAI: In a season packed with sixes and sponsorships, one fashion-forward brand has knocked it out of the park with a handbag. Zouk, the proudly Indian...
MUMBAI: The Indian Premier League’s 2025 season has kicked off with a veritable feast for advertisers, showing remarkably robust growth in the tournament’s commercial appeal. The...
MUMBAI: 10 minutes, andre? Bigbasket. That’s the punchy hook powering a fresh partnership between India’s favourite grocer and Bengaluru’s beloved IPL franchise. In a pitch-perfect move,...
