New coffee table book launched at FICCI FRAMES 2026 showcases 460 billion minutes of watch time and over 1,000 brand associations
At FICCI FRAMES 2026, the duo discuss creative freedom, studio building and their new film Prahaar SEO keyphrase: Dinesh Vijan Rajkummar Rao FICCI FRAMES 2026
Commerce, fandom, micro-dramas and AI emerge as new routes to monetise audiences
State looks beyond shooting locations to build an end-to-end media and entertainment ecosystem
Makers say authenticity, casting and fast paced formats are reshaping reality TV