Seven-year-old agency joins dentsu as performance marketing and creative converge
Afshana Khaisar has spent over a decade turning consumer insight into commercial results across FMCG, and her career reads like a case study in how brands...
Digital campaigns and premium products drive brand strategy as revenue rises 8 per cent to Rs 3,100 crore
Former Tata Motors senior media manager takes charge of the foods category's digital push
Indiantelevision.com’s roundtable will bring together marketing leaders to explore why belonging, participation and authenticity are becoming the new drivers of consumer engagement
