Mumbai: IAB Tech Lab, the global digital advertising technical standards-setting body, has announced the latest advancements in podcast measurement with the release of Podcast Technical Measurement...
Mumbai: TrafficGuard, headquartered in Perth, Australia, is a global leader in advertising verification, offering a comprehensive suite of solutions to help advertisers optimise their campaigns. By...
Mumbai: On 27 October, Elon Musk agreed to buy micro-blogging platform Twitter. In a message to advertisers he wrote, “Twitter aspires to be the most respected...
Mumbai: RISE, the edtech platform, has announced the appointment of Devendra Nagle as the company’s vice president of marketing, in a major boost to its leadership...
With the changing digital landscape, consumers are warming up to connected TVs (CTVs) like never before. As Indian audiences increasingly embrace OTT content while gradually making...