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MUMBAI: The Indian Premier League’s 2025 season has kicked off with a veritable feast for advertisers, showing remarkably robust growth in the tournament’s commercial appeal. The...
MUMBAI: Indian cricket maestro and RCB long-timer Virat Kohli switched teams. The 36 year old has pulled the plug on his eight-year partnership with Puma, and...
MUMBAI: The Indian Premier League (IPL) is not just a sporting event; it’s an advertising goldmine. New data (22 March to 1 April 2025) from TAM...
MUMBAI: Cricket and pizza two of India’s biggest passions come together this IPL season as Oven Story partners with Indian Cricketer Abhishek Sharma for an action-packed...
MUMBAI: The Indian sports sponsorship scene has flexed its muscles, punching through the Rs. 16,633 crore barrier, according to GroupM ESP’s latest Sporting Nation report. That’s...
