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MUMBAI: Apollo Tyres has replaced Dream11 as the lead sponsor of India’s men’s and women’s cricket teams in a three-year pact guesstimated to be worth Rs...
TOKYO: Netflix will be the exclusive home of the 2026 World Baseball Classic in Japan, under a rights deal with World Baseball Classic Inc (WBCI), the...
LOS ANGELES: : Parrot Analytics, the media analytics firm known for pioneering streaming valuation, has launched Sports Demand, billed as the most advanced global sports analytics...
MUMBAI: YouTube has hired Shridhar Venkataramana as strategic partner manager for content partnerships, marking a significant coup for the Google-owned video platform in India’s lucrative cricket...
JOHANNESBURG: SA20 and Switch Energy Drink have struck a renewed and expanded multi-year deal, cementing the proudly South African brand as the league’s official energy drink...
