MUMBAI: Continuing with its mission to make audience measurement more robust in India, BARC India has upped its Vigilance drive with stronger counter-measures to protect the...
MUMBAI: In regional GECs, B4U Bhojpuri jumped to the leading position in week 29 of BARC India ratings. The channel has jumped from third position last...
MUMBAI: BARC India announced that the India vs New Zealand semi final in the ICC Cricket World Cup 2019 garnered 221 million viewers and 51 million...
MUMBAI: In the week 29 of BARC India ratings, Sony Sab became the second leading channel in urban HSM of Hindi GECs. The channel was seen...
MUMBAI: BARC India’s decision to split its reportage of pay and FTA viewership has received mixed reviews from the industry. While some believe that this will...