News Broadcasting
Zee Business consistently remains the No.1 Business Channel in India
NEW DELHI: Zee Business, the business channel from Zee Media Corporation Ltd. continues its trend of being the No. 1 business channel has proved that it is the most preferred business channel in India and has been a resounding hit. As per the latest TAM data, the channel is No. 1 in terms of viewership, leaving behind the competition.
India’s first 24 hour Hindi business channel, Zee Business has emerged as the nation’s preferred source of business news amongst all English & Hindi business channels. Zee Business tops the charts with highest GTVT’000 of 1901 (Source: TAM, TG: CS 25+ Male ABC, Market: HSM, Period: wk 45 ’13), which is even higher than all English business channels put together.
Going by its philosophy “Aapka Faayda”, the channel strikes right balance with national and international business news. Zee Business give a complete and comprehensive update about the markets to its viewers, and takes credit in expanding the viewership for business channels beyond the stock market trading hours with an aggressive evening programming and a varied weekend line-up.
Alok Agarwal, CEO Zee Media Corporation Ltd said, “We are glad that our viewers have put us in No. 1 again which shows our efforts have been accepted and rewarded by them. We will keep on trying to provide them best content in the future as well.”
Samir Ahluwalia, Editor, Zee Business said, “We are thankful to our educated and empowered viewers for making us no. 1. We promise to deliver better programming mix and content which will be successful in educating & empowering the viewers. It has been our constant endeavor to deliver relevant and useful content to the viewers on a daily basis, and this is the reason why we have been preferred over the competition”.
About Zee Business
Zee Business, was conceived to offer ‘information’ and ‘insight’ and bring business and economy coverage to the viewers in their own language. It is the channel to profit and wealth and strives to create an entrepreneurial climate in the country that can help stimulate innovation and drive economic growth. ZEE BUSINESS continuously strives to empower viewers on smart decision-making related to investments, savings and spending. It endeavors to meet the highest standards of editorial excellence and always make its content relevant to the work and lives of its viewers.
News Broadcasting
CNN-News18 to air live counting day coverage for five state election results on May 4
The channel is rolling out its biggest election coverage machinery yet for results day on 4th May
NOIDA: The votes have been cast. Now comes the reckoning. CNN-News18 is pulling out all the stops for results day on 4th May, when counting begins across five battleground states — West Bengal, Assam, Kerala, Tamil Nadu and the Union Territory of Puducherry — in what promises to be one of the most closely watched electoral verdicts in recent memory.
The channel’s coverage, titled Battle for the States: The Verdict, kicks off at 7am and runs through the day across linear TV, connected television and YouTube. It is the culmination of CNN-News18’s multi-format editorial initiative, Battle for the States, which has tracked the polls from the beginning under the theme Road to Power.
At the operational heart of the coverage will be the Live Results Hub, the channel’s central command centre built to collate, verify and process real-time data flowing in from reporters stationed at counting centres across constituencies. The hub combines newsroom intelligence, analytics and on-the-ground reporting to deliver what the channel promises will be the fastest and most accurate results coverage in English news.
Leading the on-air charge will be primetime anchors Rahul Shivshankar, Anand Narasimhan, Aman Sharma, Nabila Jamal and Shivani Gupta. They will be joined by a wide panel of commentators including author Chetan Bhagat; GVL Narasimha Rao, senior leader of the BJP; Smita Prakash, editor of ANI; activist Saira Shah Halim; political analyst Sumanth C Raman; Abhijit Iyer Mitra, senior fellow at IPCS; Amitabh Tiwari, founder of VoteVibe; columnist Abhijit Majumdar; Nalin Mehta, managing editor of MoneyControl; political analyst Tehseen Poonawalla; senior journalist Subir Bhaumik; and political analyst Manojit Mandal.
Shivshankar, who serves as editorial affairs director at CNN-News18, set out the stakes plainly. “Counting day is one of the most watched events in the electoral cycle, where speed and credibility are tested in real time,” he said. “Battle for the States: The Verdict is built on that promise, combining ground reporting, sharp analysis and cutting-edge election technology to give viewers the clearest and fastest route to the verdict. On May 4, CNN-News18 will once again be the nation’s most trusted channel to witness democracy in action.”
Smriti Mehra, chief executive of English and Business News at Network18, framed the coverage in broader terms. “Elections are defining national events, and audiences turn to brands they trust in moments that matter,” she said. “CNN-News18 has consistently led from the front in every election coverage, and this special programming reflects the scale of our ambition and editorial strength.”
The channel has form here. It claims to have been India’s most preferred English news destination for election results for the past 20 years, covering everything from the 2024 general elections to the Delhi, Maharashtra, Bihar and BMC polls on the back of what it calls an “Always First, Always Right” record. Five states, one day, and a nation waiting for answers. The clock starts at 7am on 4th May.
