News Broadcasting
NDTV and Coca-Cola to host a 6 hour live telethon for support my school campaign
MUMBAI: NDTV, Coca-Cola and UN-Habitat will once again come together with campaign ambassador Sourav Ganguly to support the 6 hour telethon co-hosted by bollywood celebrity Ranveer Singh. It will be aired live across all channels on the NDTV Network on 29 November 2015.
A number of prominent personalities including chief ministers Anandiben Patel (Gujarat) and Harish Rawat, (Uttarakhand), bollywood actors Varun Dhawan, Parineeti Chopra, sports personalities Sunil Gavaskar, Sunil Chettri along with renowned industrialists Infosys founder NR Narayana Murthy, HSBC chairperson Naina Lal Kidwai, JPMorgan Chairperson Kalpana Morparia along with host NDTV’s Group CEO Vikram Chandra, will take centre-stage to reach out to millions of viewers to generate maximum funds for the cause.
Delighted with the tremendous response received for the initiative previously, Coca-Cola India and Southwest Asia President Venkatesh Kini said, “Support My School has grown from being an initiative to a campaign that has more than 100 partners in 23 states across India impacting nearly 200,000 children in 600 schools. By 2017 we wish to take this initiative to another level.”
Commenting on the campaign NDTV’s Group CEO Vikram Chandra added, “This multi partner campaign has seen tremendous response from across the country and is growing at a rate which will soon help us reach our next goal. We are hoping to see a bigger and better participation this year, which will result in reaching our goal faster.”
News Broadcasting
News18 India launches Command Centre war explainer with Arya
New show shifts from debates to decoding global conflicts and impacts
MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.
Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.
The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.
At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.
News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”
Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”
The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.
With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.
