eNews
Puja Sethi bags top digital editorial job at Times Network
MUMBAI: Puja Sethi has landed a plum role as managing editor digital at Times Network, bringing her two-and-a-half-year stint at India TV to a close.
“Excited to share that I’m starting a new chapter in my career,” Sethi announced, tipping her hat to the “incredible teams and mentors” who’ve propelled her career forward. Her digital trajectory has been nothing short of meteoric, with previous roles including group editor digital at India TV and a similar position at Zee Entertainment.
The LSR graduate cut her teeth in broadcasting, having anchored India’s first Hindi breakfast news show Subha Savere for Moving Pictures before diving headlong into the digital deep end. Her impressive CV boasts of transforming myUpchar.com as vice president and steering Jagran New Media as general manager and digital head.
During her six-year tenure at Dainik Jagran Cityplus, Sethi orchestrated an ambitious expansion, launching 48 editions across major Indian metros. Her digital acumen truly shone at OnlyMyHealth.com, where she catapulted user engagement to over five million visitors.
No stranger to the Times Group ecosystem, Sethi previously handled mobile content at Indiatimes, managing the once-ubiquitous 58888 short code service that delivered news, contests and horoscopes to millions of Indian mobile users.
With her formidable background spanning broadcast, print and digital media, industry watchers will be keeping their eyes peeled for how she plans to energise Times Network’s digital offerings in an increasingly competitive landscape.
eNews
PNB partners Kiwi to launch credit-enabled UPI for users
Targets 180 million customers; RuPay card offers 0.5 per cent to 1.5 per cent cashback
MUMBAI: Swipe, tap, or scan credit is quietly slipping into the rhythm of everyday payments, and Punjab National Bank wants in on the action. The state-run lender has partnered with Kiwi to roll out credit-enabled UPI payments for its 180 million customers, marking a significant push to blend traditional banking with India’s fast-evolving digital payments ecosystem.
At the centre of the collaboration is the launch of the PNB Kiwi Credit Card on the RuPay network. The card is designed with a digital-first approach, offering fully online onboarding and seamless integration with UPI, allowing users to transact via scan-and-pay while accessing credit.
The offering also brings in a rewards layer, with cashback ranging from 0.5 per cent to 1.5 per cent on online transactions, positioning the product as both a convenience play and a spending incentive.
The move comes as UPI continues to dominate India’s digital payments landscape, increasingly blurring the lines between debit-led transactions and credit access. For PNB, which operates over 10,000 branches around 60 per cent in semi-urban and rural areas, the partnership signals a targeted effort to extend formal credit to segments that have traditionally remained underserved.
The collaboration also reflects a broader industry shift, where banks and fintech platforms are converging to embed credit directly into payment flows, reducing friction while expanding access.
With RuPay credit cards gaining traction and UPI evolving beyond peer-to-peer transfers, the PNB–Kiwi tie-up positions both players at the intersection of scale, accessibility, and the next phase of digital finance in India.
