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PCCW bags rights for Italian Serie A soccer

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MUMBAI: Hong Kong communications firm PCCW has announced that its broadband platform now TV has won the media rights to broadcast Italy’s soccer event – the Serie A Championship – in the 2007/2008, 2008/2009 and 2009/2010 seasons.

Serie A is contested by 20 clubs in a round-robin competition format and comprises a total of 380 matches per season. Under the package acquired from Media Partners & Silva /Dentsu which jointly distribute serie A media rights in Asia, now TV has the television, broadband, IPTV and mobile TV rights for not less than 130 live matches, including most home games featuring major Italian teams such as AC Milan, Inter Milan, Juventus and Roma.

All Serie A matches available on now TV will be included as further enhancements to the Mega Sports Pack offered for $218 per month on a 12-month term plan. Customers subscribing to the Mega Sports Pack before 30 April, 2007 will be able to enjoy an early bird offer of $178 per month (mini-pack price), with five months’ free viewing if they sign for 18 months.

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The Mega Sports Pack includes not only soccer championships, such as Uefa Champions League, English FA Cup and Serie A, but also other top sporting events like the 2007 FIVB World Grand Prix, 2007 FIVB World Cup and
IAAF Grand Prix Athletics 2007

Now TV currently serves an installed customer base of more than 700,000 and offers a choice of more than 120 channels including HBO, Star Movies, ESPN and Star Sports.
 

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GECs

Samsung TV Plus launches Kings of Comedy channel

New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.

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MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.

The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.

Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”

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Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.

Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.

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