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BARC week 41: Zee Cafe continues to lead English GECs; Colors Infinity enters top 5
MUMBAI: Zee Cafe maintained its leadership position in the English general entertainment channel (GECs) genre in All the India (Urban + Rural) market while Colors Infinity entered in the top five channels of the genre according to Broadcast Audience Research Council (BARC) India data in week 41.
Zee Café in the English GEC led the genre in the first spot with 103 (000Sums) followed by AXN on second slot with 98 (000Sums) and Comedy Central with 92 (000Sums) on the third slot.
Viacom 18’s English GEC Colors Infinity SD and Colors Infinity HD bagged the fourth and fifth berth with 88 (000Sums) and 58 (000Sums) respectively.
In week 40 of BARC India urban data, the top three positions were same. Zee Cafe led the chart with 235 (000Sums) followed by AXN on second slot which scored 126 (000Sums) and Comedy Central on third spot scored 114 (000Sums).
