iWorld
Airtel partners Flipkart, MakeMyTrip, Netflix to counter Jio
MUMBAI: Indian global telecommunications company Bharti Airtel is teaming up with Flipkart, MakeMyTrip and Netflix to provide customised offers for its consumers, in a bid to compete with Reliance Jio.
Reliance Jio, having experienced a huge growth over time, used the same strategy to attract customers. Airtel will also attempt to expand itself into a digital platform to attract more customers.
According to a report by The Economic Times, the offer will be harboured under the #AirtelThanks privilege membership programme. Subscribers who contribute a monthly revenue of over Rs 100 on an average can enjoy the benefits of the offer. On the principle, higher the recharge, bigger the offer value.
Flipkart will offer cash backs in the form of coupon recharges on buying a smartphone from the ecommerce platform.
The idea is to make sure a subscriber stays with the firm. “We studied telcos across the globe including T Mobile and Telstra for this,” said Bharti Airtel CMO Vani Venkatesh.
Speaking to ET, Jaideep Ghosh, partner at consultancy firm KPMG explained how Reliance Jio’s services have demanded other telcos to rise a step up further. Explaining that, he said, “In the currently competitive landscape, traditional sources of plain vanilla telecom services and data services are facing intense pressure and telcos need to branch out into other services, Carriers need to get into partnerships to achieve this, which is crucial to their future growth.”
Concluding this, Sameer Batra, CEO – content and apps, at Bharti Airtel said, “The more you are invested in the brand, the higher differentiated products and more options thrown to you”.
iWorld
Universal Music to sell half its Spotify stake, expand buyback plan
Ackman pressure mounts as label posts €2.9bn revenue and strong subscription growth
HILVERSUM: Universal Music Group has unveiled plans to sell half of its stake in Spotify and double its share buyback programme to €1 billion, signalling a sharper capital strategy as investor scrutiny intensifies.
The company said it will launch an additional €500 million buyback after completing the €500 million programme announced in March, taking the total authorisation to €1 billion. Proceeds from the Spotify stake sale will help fund the buyback and will also be shared with artists, in line with long-standing commitments.
The move comes amid pressure from billionaire investor Bill Ackman, whose firm Pershing Square Capital Management holds over 4.5 per cent of UMG. Ackman recently made an unsolicited offer valuing the company at around $64 billion to $65 billion and has argued that the label’s shares are undervalued.
As part of his proposal, Ackman suggested selling the entire Spotify stake to raise €1.5 billion after taxes and artist payouts, while also pushing for a US listing and changes to the company’s financial reporting structure. UMG’s board has instead opted to move independently, approving a partial stake sale on its own terms.
The decision also aligns with what is informally known as the “Taylor Swift clause”, a commitment made when Taylor Swift re-signed with the label in 2018, ensuring that any proceeds from Spotify stake sales are shared with artists on a non-recoupable basis.
With investor pressure building and strategic levers now in motion, UMG appears to be striking a careful balance between rewarding shareholders and reinforcing its long-term growth play in the streaming era.
