Brands
Vidya Balan celebrates Indian pride in Shobitam tricolour saree amidst T20 World Cup fever
Mumbai: Shobitam, a leading global direct-to-consumer (D2C) ethnic fashion and jewellery brand, renowned for its celebration of India’s cultural heritage, the brand has been adorning the wardrobes of fashion-forward customers in over 46 countries, blending traditional Indian designs with contemporary fashion sensibilities.
With the excitement of the Cricket T20 World Cup in full swing and the anticipation building for the upcoming Paris Olympics, celebrated actress and global ambassador Shobitam Sarees, Vidya Balan proudly showcases her support for India’s sports teams with a beautiful tricolour Shobitam saree.
Vidya Balan, an iconic actress known for her deep-rooted connection to Indian heritage, embodies national pride and cultural elegance in Shobitam’s beautiful tricolour saree. This attire, symbolizing the Indian flag, is a tribute to the unity, resilience, and spirit of the nation.
In her role as Shobitam’s global ambassador, Vidya Balan celebrates the incredible talent and determination of India’s athletes competing in the T20 World Cup and the upcoming Paris Olympics. Her appearance in the tricolour saree not only boosts national morale but also highlights the timeless beauty of Indian textiles and craftsmanship.
Actor Vidya Balan stuns in @shobitam’s vibrant tricolour saree, embodying the spirit of India as we celebrate the Cricket T20 World Cup and anticipate the Paris Olympics!
Brands
Bajaj Consumer Care FY26 profit rises to Rs 193.7 crore
Revenue climbs to Rs 1,092 crore as profit grows 49 per cent YoY
MUMBAI: Hair today, growth tomorrow Bajaj Consumer Care Limited seems to have found its shine again, posting a sharp jump in profitability even as it doubled down on brand spends and expansion. The company reported a net profit of Rs 193.7 crore for FY26, marking a strong 49 per cent rise from Rs 130.1 crore in FY25. Revenue from operations also grew to Rs 1,092.2 crore, up from Rs 942.8 crore a year earlier, signalling steady demand momentum across its portfolio.
For the March quarter, profit stood at Rs 64.1 crore, compared to Rs 31.5 crore in the corresponding period last year, while revenue rose to Rs 308.3 crore from Rs 243.5 crore.
The performance came despite a notable increase in spending. Advertising and sales promotion expenses climbed to Rs 168.3 crore in FY26, up from Rs 137.8 crore in FY25, reflecting continued investment in brand building. Other expenses also rose to Rs 151.3 crore from Rs 134.2 crore, indicating a broader push towards growth.
Operating efficiency, however, held firm. Profit before tax increased to Rs 234.8 crore in FY26 from Rs 157.7 crore a year earlier, supported by disciplined cost management across materials and inventory.
On the balance sheet, the company’s total assets expanded to Rs 959.1 crore as of March 31, 2026, compared to Rs 931.9 crore a year earlier. Other equity rose to Rs 780.3 crore, reinforcing a stronger financial base.
Cash flow from operations saw a significant uptick, reaching Rs 196.9 crore in FY26, nearly three times the Rs 67.9 crore recorded in FY25, highlighting improved working capital management.
However, the year also saw aggressive capital allocation. The company spent Rs 190.2 crore on share buybacks, contributing to a net cash outflow of Rs 196.5 crore from financing activities. Cash and cash equivalents stood at Rs 6.8 crore at the end of the year, down from Rs 25.6 crore.
Even as investments in subsidiaries and assets continued, the numbers suggest a company balancing growth ambitions with shareholder returns keeping one eye on expansion and the other on efficiency.
With margins improving and revenue steadily climbing, Bajaj Consumer Care appears to be combing through the competition with renewed confidence.








