MAM
Swiggy, AIB target India’s love for food and movies
NEW DELHI: Aiming to spread the message that Indian movies should be fast-paced and food delivery should be even faster, the Indian comedy sketch group AIB has collaborated with food delivery service Swiggy for a video.
The video showcases some iconic scenes from Bollywood classics like Rock On, Zindagi Na Milegi Dobara, Kabhi Khushi Kabhi Gham, Raaz etc and whips them into a five-minute cocktail of clever banter and satiric humour. In just three days, the video garnered over one million views on YouTube and close to 600 shares on Facebook.
Swiggy marketing vice president Srivats TS said, “Swiggy has become an integral part of people’s lives through its promise of lightning fast delivery to sate the hunger pangs. We realised that there are two things India absolutely loves, Bollywood and food. So, we thought, why not make the movies lightning fast as well! This video is an attempt by us, in collaboration with AIB to bring some joy to our consumers.”
AIB co-founder Tanmay Bhatt said, “I love collaborating with Swiggy when it comes to videos…or lunch..or dinner…or breakfast. I had a great time making this video because I could write off watching all these movies as ‘research’”.
Credits:
Conception & Execution- AIB
MAM
Republic Media Network appoints Mohit Dhamne as group CEO
Founding member elevated as network reports 149 million monthly digital users
NEW DELHI: Republic Media Network has appointed Mohit Dhamne as its group chief executive officer, elevating a founding member who has been part of the organisation since its inception in 2016.
Dhamne’s rise within the network has been steady and multi-layered. He began as head of finance, later taking on responsibilities as company secretary and EVP (Finance), before being elevated to chief financial officer in December 2023. In his new role, he will now oversee the group’s overall strategic and operational direction.
The network described him as a key architect of its evolution into one of India’s leading broadcast and digital news platforms. He brings cross-functional expertise spanning finance, law and management, backed by qualifications as a chartered accountant, company secretary, and a postgraduate management degree from the Indian School of Business, Hyderabad.
Congratulating him, Arnab Goswami said Dhamne has been instrumental in shaping the organisation’s growth journey since inception. He added that the founding team’s shared experience and leadership framework will help the network pursue new opportunities and scale further.
The appointment comes at a time of strong momentum for the network. Over recent months, Republic has expanded its core business team by 30 per cent and strengthened its leadership structure with senior executives managing defined revenue portfolios across platforms.
On the digital front, Republic Digital has reported 149 million monthly users, according to Comscore data, reinforcing its position as one of India’s most widely consumed digital news offerings.
The growth has also been supported by expansion in its integrated brand solutions division, Republic Brand Studio, as the network continues to build a more diversified revenue ecosystem.
With this leadership transition, Republic Media Network is positioning itself for its next phase of expansion, combining broadcast strength with accelerating digital scale.
