Brands
Priya Ghatkar rises to director ad sales at JioStar
MUMBAI: JioStar has elevated Priya Ghatkar to director ad sales, signalling a strong vote of confidence in one of its most consistent revenue drivers. In her new role, Ghatkar will spearhead advertising growth, nurture key client relationships and lead strategic sales initiatives across priority markets.
The promotion caps a swift rise at JioStar. She previously served as Manager Ad Sales, where she was instrumental in scaling performance and handling marquee accounts with a steady hand and a sharp commercial instinct.
Ghatkar brings with her nearly two decades of experience across India’s media and entertainment landscape. Before joining JioStar, she was manager sales at Disney Star, overseeing key advertiser relationships during a period of intense market churn.
Her longest and most formative stint came at Zee Entertainment Enterprises, where she spent over eight years in progressively senior roles. As Territory head sales for Zee Tamil and later senior manager ad sales for Zee Telugu, she combined team leadership with a knack for unlocking new revenue streams through impact properties, brand solutions and innovative formats.
Earlier in her career, she held sales roles at TV Today Network, building strong advertiser relationships in the western market, and began her professional journey in scheduling, giving her a well rounded view of the broadcast business from the inside out.
Armed with a masters in marketing management from Welingkar Institute of Management, completed between 2009 and 2012, Ghatkar is known for blending structure with sales flair. At JioStar, she now steps into a larger canvas, with the mandate to turn partnerships into performance and ambition into numbers.
Brands
Magellanic Cloud names Syed Ameeruddin CEO of e-surveillance arm
Keeping a sharper eye on the future, Magellanic Cloud is putting a seasoned watcher in charge.
MUMBAI – Magellanic Cloud Ltd. has elevated Syed Ameeruddin as Chief Executive Officer of its e-surveillance business, bringing its iVIS and Provigil operations under a unified leadership to accelerate growth in intelligent monitoring and infrastructure solutions.
Ameeruddin, a nearly two-decade veteran of the company, steps into the role after leading the e-surveillance vertical. His career trajectory—from Business Development Manager to the top of the vertical—reflects a steady climb built on operational depth, client engagement, and strategic execution across multiple subsidiaries.
Over the years, he has played a central role in expanding the company’s footprint, strengthening client relationships, and streamlining operations. He has also been instrumental in integrating acquisitions, helping align new businesses with Magellanic Cloud’s long-term strategy while stabilising performance across diverse domains.
More recently, Ameeruddin has contributed to securing key mandates spanning railways, the National Highways Authority of India, and the BFSI sector—wins that have bolstered the company’s order book and deepened its presence in critical infrastructure.
Commenting on the move, Joseph Sudheer Thumma said Ameeruddin’s leadership has been “pivotal in shaping the e-surveillance business,” citing his ability to drive growth, build teams, and deliver strategic wins as key to the company’s journey. His elevation, Thumma added, is expected to further accelerate expansion in AI-driven surveillance and infrastructure solutions.
The transition comes as demand surges for AI-enabled monitoring, centralised command systems, and large-scale deployments across mission-critical environments. Magellanic Cloud’s e-surveillance segment—anchored by iVIS and Provigil—has emerged as a significant growth engine, delivering projects across banking, transport, highways, and public infrastructure.
In his new role, Ameeruddin will focus on scaling platform capabilities, expanding deployments in complex environments, and developing integrated solutions that enhance real-time intelligence and operational resilience. He will continue to serve as Chief Operating Officer of the company alongside his new responsibilities.
With this leadership shift, Magellanic Cloud is doubling down on its ambition to stay ahead in India’s rapidly evolving surveillance ecosystem—where seeing, increasingly, is not just believing, but predicting.
