Deal targets toys, apparel, gaming and FMCG through licensing programmes.
Zee 5 racks up 190 minutes of average watch time per viewer; social platforms explode with 360m views in four days
346 films from 46 countries, AI hackathon and new sections light up MIFF 2026 in Mumbai
Hotels and commercial venues told to follow strict rules on FIFA branding use now
The network has begun its lonesome journey to becoming a major in sports broadcasting.