MAM
NeoNiche Integrated Solutions’ expansion marks a new chapter in global presence with Singapore office inauguration
Mumbai: NeoNiche Integrated Solutions Pvt. Ltd., an India-based agency, proudly announces the grand opening of its new office in Singapore today, signifying a significant leap forward in its transformation from an Experiential Marketing Specialist to a comprehensive, global service provider. NeoNiche CEO & founder Prateek N. Kumar unveiled this momentous development.
The inauguration of the Singapore office, a crucial move for the company established in 2011, underscores NeoNiche’s emergence as global Full Services Marketing player capable of surpassing clients’ expectation in every industry and geographical location through its renowned marketing products like “NeoFlo” ,“Nsynk”, and its Managed Marketing Services which takes care of Account Based Marketing and Drip Marketing, etc apart from Value driven Experiential Marketing Services.
Kumar expressed, “Twelve years ago, our journey commenced with a vision to craft extraordinary experiences. Today, NeoNiche emerges as a full services marketing powerhouse, offering end-to-end solutions encompassing brand strategy, experiential marketing, B2B digital expertise, content creation, Marketing automation, Numerus Marketing Products ,virtual and hybrid events, and managed marketing services. Our Singapore office signifies more than a mere expansion; it symbolizes our ambition to cater to global clientele by seamlessly amalgamating our diverse skill sets to deliver impactful solutions resonating with audiences worldwide and driving ROI for our Clients”
This strategic expansion follows a period of exceptional growth for NeoNiche. Having already established offices in Mumbai, Bengaluru, and New Delhi, the agency has consistently pushed boundaries, earning accolades not only in India but also in international destinations.
Kumar also added, “Singapore, with its vibrant economy and strategic positioning, serves as the perfect springboard for our global aspirations, “Our Singapore team, equipped with local insights and global experience, will collaborate with our international network to deliver unparalleled value to clients across the region and beyond.”
MAM
Visa appoints Suresh Sethi as India country head
MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.
The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.
Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.
His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.
As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.







