MAM
81 million viewers tune in for India-South-Africa match
MUMBAI: The India-South Africa encounter attracted 81 million viewers and the peak TVR stood at 21.33.
The match fetched a rating of 10.11, according to data from Tam Sports C&S, 4+.
A total of 49 million viewers watched it on Star cricket compared to 29 million on Star Sports and 25 million on Doordarshan.
The match between India and Netherlands got a much lower TVR of 5.57 with 67 million viewers tuning in.
The average rating for the 29 matches played so far is 2.45 TVR, an improvement over 2.13 TVR managed in the last World Cup in 2007. One must remember though that India got knocked out early in 2007 and so interest had waned.
This time the five India matches have gathered a rating of 8.57 compared to 10.3 for the three India matches played in 2007. Two matches this time crossed a TVR of 10, involving South Africa and England.
Non India match ratings are flat at 1.17 this time compared to 1.18 in 2007. This time the highest rating for a non India match was between Pakistan and Sri Lanka at 3.28. In 2007 for the same period, the highest rating for a non India match was the opening match between Pakistan and West Indies at 3.66. 40 million viewers had tuned in for that compared to 51 million viewers for the Pakistan versus Sri Lanka match, showing that reach this time has increased.
The New Zealand versus Pakistan encounter this time got a TVR of 2.45 with 47 million viewers having tuned in. Two matches involving Pakistan were the only non India matches that crossed a TVR of 2. In 2007, four non India matches had crossed a TVR of 2.
MAM
G-Shock launches GA-2100CM series with camouflage design
New sand and grey variants priced at Rs 10,995 each in India.
MUMBAI: Time just got a little more tactical and a lot more stylish. G-Shock has unveiled the GA-2100CM series, a fresh update to its popular GA-2100 line, bringing a camouflage twist to one of its most recognisable silhouettes. For the first time in the 2100 series, the watches feature G-Shock’s original camouflage pattern, subtly embedding the brand’s signature ‘G’ motif into the design. The move signals a shift towards more design-led storytelling, blending rugged functionality with fashion-forward detailing.
The new series introduces two colour variants sand (GA-2100CM-5A) and grey (GA-2100CM-8A) extending the model’s appeal across both streetwear and outdoor-inspired aesthetics. Built around the brand’s signature octagonal bezel and hybrid analogue-digital display, the watches retain a clean, modern look while adding layered visual depth.
Under the hood, the GA-2100CM continues to lean on performance. It features the Carbon Core Guard structure for durability, while maintaining a slim, lightweight profile suited for everyday wear. Functional elements include world time across 31 time zones, a 1/100-second stopwatch, countdown timer, LED light and 200-metre water resistance.
In line with evolving material choices, select components use bio-based resin, pointing to a gradual shift towards more sustainable design without compromising on toughness.
Priced at Rs 10,995, the GA-2100CM series is available across Casio India stores and online platforms.
As watch brands continue to balance utility with identity, G-Shock’s latest drop makes its intent clear, durability may be the legacy, but design is the new frontier.








