Netflix India appoints Aneesha Mukhopadhaya as consumer insights lead

MUMBAI: Aneesha Mukhopadhaya has joined Netflix India as consumer insights lead in Mumbai. She moves from Amazon, where she served as research and insights lead for Prime Video for nearly three years.

Prior to Amazon, Mukhopadhaya spent over eight years at Unilever in various roles, most recently as global homecare lead for CMI Hive. She previously worked with Kantar as insights director at IMRB International.

A consumer insight specialist with over 15 years’ experience, Mukhopadhaya brings expertise in research, analytics and brand strategy across FMCG and entertainment sectors.