MUMBAI: Wavemaker, GroupM’s new billion-dollar revenue, media, content and technology agency created from the merger of MEC and Maxus has opened its business in India. Wavemaker...
MUMBAI: The advertising world is a fiercely competitive place with brands waiting to pounce on an opportunity to grab as many eyeballs as they can. If...
MUMBAI: Peter England is desirous of strengthening its appeal among the newer generation of users while retaining the same core principles on which the legacy of...
MUMBAI: The biggest chink in the armour of Indian advertising, which is also celebrated as India’s unique trait, is its heterogeneity. Its diverseness creates differences in...
MUMBAI: Integrated marketing agency, Brand Street India has won the mandate to handle on-ground activities for Gulf Engine Oil, a Hinduja Group Indian Company. Brand Street...