News Broadcasting
NDTV appoints Sachin Malhotra as National Revenue Head – Hindi Cluster
Seasoned sales leader takes charge as broadcaster sharpens its Hindi market push
New Delhi: NDTV has handed the revenue reins of its Hindi cluster to Sachin Malhotra, betting on a battle-hardened sales strategist to turbocharge growth in a fiercely contested ad market.
Malhotra steps in as national revenue head for the NDTV Hindi cluster after more than three years within the network, where he most recently served as north branch head. Before that, he led revenue as region head for NDTV 24×7, building advertiser relationships and regional heft.
A media veteran with nearly three decades in the business, Malhotra’s résumé cuts across some of India’s biggest media houses. At Bennett, Coleman & Co. (Times Group), he handled key accounts as general manager, shaping client partnerships in a brutally competitive phase for media sales. Earlier stints include senior leadership roles at The Walt Disney Company’s youth cluster and 9X Media, where he worked on expansion, brand positioning and new business pipelines.
Known as a sharp market-reader with a nose for opportunity, Malhotra has built a career on scaling revenues, opening categories and pushing sales teams to outpace targets. His elevation comes as Hindi news and entertainment channels wrestle for ad spends amid fragmenting audiences and digital disruption.
For NDTV, the play is clear: press harder on Hindi, deepen client ties and chase growth at speed. For Malhotra, it is another high-stakes innings in a long revenue marathon — and the scoreboard is already ticking.
News Broadcasting
Kamlesh Singh receives Haldi Ghati Award from MMCF
India Today Group editor honoured for three decades of journalism at Udaipur ceremony.
MUMBAI- Kamlesh Singh just turned a lifetime of sharp words into a shiny shield because when journalism wakes up a society, even the Maharana of Mewar wants to pin a medal on it.
The Maharana of Mewar Charitable Foundation (MMCF) conferred its prestigious Haldi Ghati Award on Kamlesh Singh, a senior editor at the India Today Group, during a ceremony in Udaipur on 15 March 2026. The national award, instituted in 1981-82, recognises “work of permanent value that initiates an awakening in society through the medium of journalism.”
Singh, who leads several editorial initiatives including Aaj Tak Radio, the Teen Taal community and The Lallantop, was presented the honour by Lakshyaraj Singh Mewar, Managing Trustee of MMCF. The citation highlighted his three decades of contributions to Indian media, innovations in digital journalism, mentoring young reporters, and his popular podcast persona “Tau” on Teen Taal, which fosters thoughtful public discourse.
The Haldi Ghati Award, named after the historic Battle of Haldighati symbolising valour and resilience, is one of four national awards given annually by MMCF. Past recipients include Tavleen Singh, Piyush Pandey and Raj Chengappa.
Other honourees this year included Padma Vibhushan Pt Hari Prasad Chaurasia, Vedamurti Devvrat Rekhe, Treeman of India Marimuthu Yoganathan, Vir Chakra Capt Rizwan Malik, and US-based researcher Molly Emma Aitken, who received the Colonel James Tod Award for contributions to understanding Mewar’s spirit and values.
In an era where headlines often shout louder than substance, the MMCF quietly reminded everyone that real journalism isn’t about noise, it’s about the quiet, persistent work that stirs society awake, one thoughtful story at a time.
