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JK Tyre-WIAA Women’s Car Rally to Valley 2026 flagged off in Mumbai

Over 200 women take part in TSD-format event promoting road safety and empowerment.

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MUMBAI: The JK Tyre-WIAA Women’s Car Rally to Valley just revved up with a powerful message because when women take the wheel for a cause, even the hills start cheering them on. The eighth edition of the JK Tyre-WIAA Women’s Car Rally to Valley 2026 was flagged off today from the NSCI in Mumbai in a vibrant ceremony that blended festive energy with a strong social purpose. Flagged off by Nitin Dossa, Chairman of the Western India Automobile Association (WIAA), along with JK Tyre officials, the rally saw over 200 women participants set off in vehicles decorated around themes of women empowerment, cancer awareness, gender equality and more.

Dressed in themed attire and cheered on by families and supporters, the participants embarked on a 125 km journey to the Novotel Imagicaa hotel in Khopoli using the Time-Speed-Distance (TSD) format. Unlike traditional races, the TSD format emphasises precision, consistency and teamwork over raw speed, testing both driving skill and strategic pacing on Mumbai’s hilly roads.

JK Tyre & Industries director of sales & marketing Srinivasu Allaphan said, “For over a decade, we have been committed to encouraging women’s participation in motorsport, and the JK Tyre–WIAA Women’s Car Rally to Valley stands as a testament to that vision. Now a marquee event, the rally celebrates the spirit of motorsport while championing important social causes.”

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Organised by the 107-year-old Western India Automobile Association (WIAA), the rally has evolved into a vibrant platform for womanhood, resilience and road safety awareness. This year’s edition carried forward the spirit of global campaigns like #CommitToLife and #BeSafeBeStrong.

In a country where roads can test both skill and patience, this rally isn’t just about reaching the finish line, it’s about women taking the wheel, raising voices, and proving that when it comes to safety and empowerment, every kilometre counts.

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