MUMBAI: Mindshare, the flagship media agency of GroupM has bagged the media mandate for Yakult Danone. Yakult, a probiotic drink was launched in India in 2007,...
MUMBAI: Last year somewhere at this time Twitter, the popular microblogging site went ahead to strike a partnership deal with the holding company WPP. The association...
MUMBAI: The telecom giant, Vodafone, has found an agency to succeed OMD on its global media account. WPP Group’s Team Red, led by MEC will...
MUMBAI: WPP Group’s JWT has acquired a majority stake in Social Wavelength. JWT’s acquisition of Social Wavelength is a logical confluence of social media and...
MUMBAI: MEC, a leading media agency and part of WPP, (www.mecglobal.com), today announced the appointment of Mr. Sidhraj Shah as Head of Brand Activation. His mandate...