NEW DELHI: A study shows that website traffic rises and falls in direct correlation with TV advertising for majority of call-to-action brands, which depend on immediate...
MUMBAI: With laptops, smartphones and tablets becoming a part and parcel of people’s lives today; internet is bound to become an integral part of advertising and...
National: 2nd August 2013: GroupM ESP (Entertainment & Sports Partnerships), a specialist business unit of GroupM operating inthe field of Entertainment, Sports & Live, Celebrities and...
Archana Kanade is the young and dynamic head of free to air channels business of Zee UK. Her job: increase the cachet that the two channels...
MUMBAI: SodaStream International was informed by Clearcast that the company‘s new global ad campaign had been pulled from transmission and would not be permitted to air...