MUMBAI: UK based video to mobile firm Yamgo has launched a portfolio of mobile TV advertising solutions. These will enable companies to create brand awareness and...
MUMBAI: US television ratings provider erinMedia and television network ReacTV have filed a antitrust lawsuit in a US District Court against Nielsen Media Research. The plaintiffs...
MUMBAI: Nielsen Media Research’s plan to introduce peoplemeters has upset several broadcast networks in the US including Rupert Murdoch’s News Corp. Their grouse: the metres will...
PARIS: It is not just broadcasters and content distributors that are looking to take advantage of MIPCOM. The event which claims to be the worlds largest...